Before being offered soda drinks and cold coffee after a hot day outside, there was a time in India when a glass of chilled refresher was synonymous to Rooh Afza. Although it is still used as a welcome drink in Indian households specifically amidst the Muslim ménage, this year during Ramzan, Rooh Afza faced a parlous crisis.

As the world twirled into a frenzy about this scarlet-hued refresher’s lapse from the Indian markets, here’s a quick rewind to know more about this humble crimson-tinted syrup from Pakistan and how it settled in Dilli’s dil.

There is also an old saying that states, “when the motor car was on its way in and the horse buggy on its way out, Sharbat Rooh Afza was there" which aptly proves how this drink has been through renaissance time and again!

Founded by Abdul Majeed in Old Delhi in 1907,

this sharbat has been a witness of the birth of 3 countries, economical reforms, the surge of carbonated drinks and tetra-pack juices and so much more. But it still stands tall as a summer classic and a sip of this rose-tinted coolant actually tastes like nostalgia of the bygone era.

Abdul Majeed created Hamdard which was an ‘Unani Medicine’ shop in the by-lanes of old Dilli but soon he passed away, leaving behind the business to both his sons! Partition took place and one of the brothers shifted to Pakistan and started the same company from scratch while the other one stayed back building on the established business.

Rooh Afza was used as a medicinal drink to treat conditions like heat stroke, dehydration and diarrhoea which is why this drink became a summer favourite later on. So this was a local pharmaceutical company which evolved into a national welfare organisation called the Waqf by 1953. It is presently manufacturing under the name of Hamdard (Waqf) Laboratories in Pakistan, India and Bangladesh.

The name calling!

According to various sources, this saccharine ruby tonic’s name was derived from a character in the book- Masnavi Gulzar-e-Nasim by Pandit Deya Shankar Nasim and was first published in 1254. Rooh Afza is also termed as the ‘Summer drink of the East’ and it is truly a relief to slake our thirst at iftaar or after a brief stint out in the sun with this iconic beverage.

It has been said that the original recipe of the drink has remain unchanged although the producers have been actively trying to modify the drink’s promotions every year. Some of the major ingredients include rose and keora pulp, fresh extracts from carrot, spinach, mint, dried grapes, sandalwood, waterlilies, in addition to orange and pineapple juices.

The look of Rooh Afza has remained unaltered too along with the taste. It is sold in trademark 700 ml glass bottles with a hand-drawn label by artist Mirza Noor Ahmad which showcases illustrations of fruits, herbs and flowers.

The scarcity of this mass favourite syrup earlier in India prompted a discussions and searches for it online and offline. Khair, now that it has been resolved you can expect a a chilled glass of your favourite drink.

Lucknow's CCS Airport to house an aircraft maintenance centre soon!

All issues related to the air vehicles will be fixed using domestic resources, without the need for an engineer from Delhi or Mumbai.

Amid a string of developments being witnessed at the Chaudhary Charan Singh Airport in Lucknow, an aircraft maintenance hub will be established at this station soon. Once the latest facility is launched, all issues related to the air vehicles will be fixed using domestic resources, without the need for an engineer from Delhi or Mumbai. Besides, it is expected that this centre would also usher an array of employment opportunities for the youngsters.

Keep reading... Show less

Enroute 'green future': Electric Vehicle Policy to be rolled out in Rajasthan!

The state government has offered some benefits like subsidies on the upfront cost of electric vehicles for the first line of buyers.

After the introduction of the Electric Vehicles Policy across multiple states of the country, Rajasthan is all set to roll out a similar scheme now. Previously, Maharashtra, Delhi, Gujarat and Telangana administrations have worked on parallel interventions and initiated EV policies aiming for a green future. Mahendra Soni, Commissioner, Transport Department of the Rajasthan government informed that the EV policy has been drafted and now, it will be transferred to the finance department for approval.

Keep reading... Show less

Flood-like situations crop up across various parts of Goa due to incessant rains!

Authorities informed that some homes in low-lying regions have submerged underwater and a strict vigil is being maintained now.

After the early arrival of monsoons, heavy rains were witnessed across different parts of Goa in the past few days. Driven by heavy showers, certain parts of both North and South Goa are faced with flood-like circumstances. Reportedly, this includes Sattari and Bicholim areas in the north district Dharbandora in the south district. As per reports, authorities informed that some homes in low-lying regions have submerged underwater and a strict vigil is being maintained now.

Keep reading... Show less

Amid the lowering scale of COVID infection in Rajasthan, the state Education Minister on Thursday announced the reopening of schools from 2nd August, across all districts. These institutes have been shut ever since the outbreak of the second COVID wave, in April this year. Schools also had to halt operations after the first wave took over, in order to ensure the safety and wellbeing of the students and staff members.

Although schools have been conducting classes online in order to keep the curriculum going, it is difficult to match up to the exposure imparted in regular on-campus classes. Concerned about the same, the authorities have now decided upon resuming classes

Keep reading... Show less

Focused COVID sampling begins in Lucknow for detection of new variants

Notably, special testing camps are already operational at the airport, railway station and bus stops in Lucknow.

In view of the new COVID mutants surfacing in the country, the Uttar Pradesh government is initiating focused sampling schedules in Lucknow from today onwards. As a part of this exercise, the targeted sampling drives will be conducted in areas that logged a large count of infections during the first and second waves of accelerated infections. Aimed at arresting the third COVID wave in the state capital, this program will be implemented via an extensive plan of action.

Keep reading... Show less

1 lakh more jabs needed to achieve 100% first dose coverage in Goa

About 64.6% of Goa's local population has received the first shot of COVID vaccination.

With the vaccination of another 1 lakh beneficiaries, Goa will be able to achieve its target 100% COVID vaccination coverage for its eligible population. As per reports, the state has been planning to restart tourism activities after this feat is met. The deadline for the same had been announced as July 31. The CM has appealed to the public to come forward and get the anti-virus jab to accelerate the process.

Keep reading... Show less

Most Read

Headlines

Lucknow

Kanpur

Trending

Jaipur

Indore

Goa

Mumbai