Former cricket turned actor Brett Lee was recently spotted in Mumbai’s Khar unveiling the franchise module for the world’s foremost bicycle brand Giants India. The former cricketer unveiled not only the business module, but a range of limited edition bicycles from the brand.
Giants India gave its distribution license to Element Retail back in the August of 2018. They launched their first flagship store in Mumbai, spreading very rapidly across other cities in the country.
Now that the company has launched a new business franchise module, who better than healthy lifestyle advocate and fitness freak Brett Lee, himself. With the new module, the company plans to increase its visibility in the Indian market and ride on the fitness wave that has gripped the nation.
With more and more people looking towards better and long lasting fitness solutions, bicycles can prove to be a wonderful solution to all of the issues people face. They are not just good for your health but also extremely beneficial for the environment. It is only natural that the company chose to have Brett as their official face.
Brett seemed quite enthusiastic while unveiling the bicycles, he even rode one for a few minutes and let the paps click away. Speaking about the bicycles he said that he has always believed that a life built around fitness should be something that we all strive for. He also mentioned that he is excited to partner with one of the most known bicycle brands in the world.
Giant Bicycles are known to be high quality and made for a distinct purpose with special attention payed to the material used and the kind of terrain the cycles will be rode on.