“Went for one box, came back with three.” “The motichoor laddoo is a must-try.” “A place where every sweet feels like a celebration.” Ritzz’s Google reviews don’t read like ratings, they read like testimonials from a cult that only recruits through mithai, specifically the melt-in-the-mouth motichoor laddoo that built the whole following.
That following just got a new address. Ritzz has opened in Gomti Nagar Extension, putting its full menu within reach of a part of the city that was already making the trip anyway, just with a lot less traffic to complain about.
The Ritzz you love, now with more reasons to drop by
The latest chapter? A brand-new outlet in Gomti Nagar Extension, fittingly named Ritzz Continental Corner, same obsession-worthy mithai at its core, plus a growing list of reasons to stay past the sweets counter. The menu now wanders well beyond the signature stuff, with amulti cuisine line up that feels both familiar and unexpected, from Kulcha baos for the crowd chasing something different, and the Himalayan siddu, a traditional delicacy that’s quietly turned into the new thing everyone’s ordering twice without meaning to.
The timing helps too. With Raksha Bandhan closing in, Ritzz’s luxury gifting range turns the usual festive scramble into something that actually feels put-together, mithai hampers, premium boxes built for gifting, or for quietly not gifting at all.
And then there’s the lineup nobody skips, ghewar making its short, glorious once-a-year appearance, anarse ki goliyan for the ones who never grew out of them, and the motichoor ke laddoo, still the reason this whole story started, still the reason people keep coming back for it. Aditya puts it perfectly, “Ritzz Continental Corner is doing the thing where a mithai shop quietly becomes your go-to for everything else too. The kulcha baos were not on my radar. Now they are.” For Rohit S., it’s the nostalgia that keeps the connection alive, “Ordered motichoor laddoo out of habit. Still the reason I keep going back, twenty years later.” And Priya M. captures the Ritzz experience best, “Went in for ghewar, walked out with two mithai hampers and a kulcha bao I didn’t plan on. Ritzz has that effect.”
Because that’s the Ritzz story, you arrive looking for the sweet you already know, and leave with a new favourite you didn’t expect.
Your next box of happiness is ready, find it at Ritzz Continental Corner
Rakhi or any random day, Ritzz has never really needed an occasion. It just makes sure there’s always one worth showing up for. And if you’d rather not wait for one, its Instagram page keeps a running tab of everything new, outlets, menu additions, festive drops, for anyone who likes to know first.
All in all, with its new Gomti Nagar Extension outlet, Ritzz has not just opened another store, it’s giving Lucknow one more place to keep doing what it’s always done best, turning every occasion into an excuse for something sweet. Walk in and it doesn’t feel like a soft launch. It already smells like it’s been there for years, fresh ghee, warm sugar, a trace of nostalgia that has nothing to do with how new the paint is.
When- 8 AM- 10:40 PM
Where- Riverview Arcade, Gomti Nagar Extension
