Mumbai Police's new road safety post is smart, trendy and says 'Don't Rush'.
Mumbai Police's creativity and their new road safety post on Instagram has taken the internet by storm, yet again. An innovative take on the viral 'Don't Rush Challenge' the police department raises awareness among drivers and commuters alike to avoid speeding and follow the traffic signals. This Gen-Z trend has been doing rounds on social media since last year, connecting friends and family virtually, amid lockdown.
Road Safety feat. Don't Rush
The Mumbai Police has participated in the 'Don't Rush Challenge' with their new reel on Instagram which sends a clear message to the people to avoid speeding on roads. The post has a traffic light that blinks from red to green, telling people to not rush. The caption reads, "Don't rush, slow down Yellow and Red, slow down. Don't rush."
This has caught the attention of several people from Mumbai and across, creating a frenzy among the netizens. A hit on Instagram, the post has over 10,000 likes and has been played over 93,000 times on Instagram where people are lauding the 'strong content game', 'humour' and timing of the police department.
Have you tried the Don't Rush Challenge? If not, well now is a good a time to do so. Do not rush on the roads and be safe!