The Forgotten Soul to Indian Craft: Remembering Nelly Sethna and Kalamkari

Often we forget contributors who have dedicated their lives to keep alive the rich cultural heritage of crafts from all across the country. One such person was Nelly Sethna who led a textile program in 1960’s. She not only was known for her love towards Kalamkari but was also an important change-maker for Crafts of India.

What is Kalamkari?

The term ‘Kalamkari’ literally means ‘work done with a pen.’ This term is inseparably attached to the painted and block-printed cotton and silk textiles, produced in certain parts of Andhra Pradesh and Tamil Nadu! Today, two of the most prominent centres of kalamkari productions are Srikalahasti (Chittoor District) and Machilipatnam (Krishna District) in Andhra Pradesh.

While in Srikalahasti, the textiles are literally painted with pens made out of bamboo and cotton, in Machilipatnam, the line drawing done with a pen is transferred onto wooden blocks which are carved and then used to print fabric. In Machilipatnam, the production is carried out in karkhanas where the block makers, washers and printers work under the same roof.

Diving into Details- Who was Nelly Sethna?

Nelly as the head designer of Bombay Dyeing was an integral element in reviving Kalamkari to its present form. She introduced ‘Machhalipatnam’ style of Kalamkari away from just bed sheets into main stream fashion!

Nelly Sethna also connected this underrated art form with main stream cities like Mumbai and global communities to elevate this dying craft and to attain greater value while retaining its original identity.She was the one in 1960’s who helped hand-crafted Indian products gain a new Indian identity and she is responsible for the outlook of contemporary India!

After her death, her husband had offered her entire textile collection/work be given to NID and surprisingly the former director did not show any interest. That’s how NID lost the most historic pieces of craft and culture done by her.

No one knows now where Nelly Sethna’s intricate works are but a prominent veteran Kalamkari artist, J. Nirajan feels that in horde of commercialization ‘Machhalipatnam’ has ruined the entire prospect and unknowingly belittled the contributions made by Nelly Sethna.

Today these people in the name of Kalamkari produce lakhs of pieces by screen printing/rotary printing, which is the utter mockery of the rich cultural craft produced by Nelly Sethna.

Iti Tyagi, the founder of Craft Village, which is one of the most prominent Indian social enterprises, has been working relentlessly for the revival and upliftment of crafts and craftsperson. Iti has been putting in her best to revive the forgotten soul of the Indian craft spectrum and we can only wish her the best!

Have you ever been running late to the airport because of the sheer number of bags you have? If your answer is yes, then IGI airport has got you covered. Now, in a new initiative by the DIAL (Delhi International Airport Ltd) you can have your stuff transported to the IGI airport directly from your place of stay.

Delhi International Airport Ltd., the operators of IGI airport have partnered up with a Bengaluru based company called CarterX. In fact, this facility is not limited to be availed by only those taking off from Delhi, it can also be used to get your luggage delivered to your residence when you touchdown at IGI.

What's the update?

In a bid to make travelling to and from IGI airport easier for passengers, DIAL has undertaken a partnership with CarterX to start a service where a commuter's luggage can be transported to and from the IGI airport directly from their place of residence. This, essentially, is a step towards making checking in to the airport a breeze.

Additionally, if you're short on time and are planning to take the direct metro link to the airport, this is a great way to ensure that you don't have to lug your stuff around.

To avail the service, you will have to pay a fee based on the number, weight and size of the bags. The fee will also take into account distance to and from the airport, meaning the prices are going to be dynamically triggered. At any rate, the base fare is ₹299, which goes up depending on the aforementioned factors. For every 5 kilograms over 20kgs, an additional ₹100 will be charged.

Knock Knock

This is certainly one of the most passenger forward moves we have seen DIAL take. The IGI airport is at par with the best airports in the world and this is something that should take its rating all the way up. DIAL and CarterX have both stated that with this service, they aim to cover the entirety of Delhi, including neighbouring states- Haryana, Uttar Pradesh and Rajasthan.

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If you're in Delhi and have been scouting to get your hands on the best deals for your beloved, that's where PVR Home is walking in on you. PVR Home is a unique offering from the stable of PVR Cinemas; explicitly designed to attract folks from various fields, all under the same roof! They've built a community of industry stalwarts, epicures and forward thinkers, who have further opened doors to intellectual rendezvous in an elite and premium set-up, which is nothing less than interesting.

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A good serving of dessert sets our mood like no other and there isn't a problem, which desserts cannot fix. Delhi clearly understands our emotions related to sugary delights and the city has given us ample of options to binge at, for an epic sugar rush.

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