Ravana has returned today and he currently stands tall right in the heart of Lucknow, i.e, Hazratganj crossing. And this Ravana has come with a warning for us to stop using plastic to ensure a safer future for our planet. This creative awareness campaign features the Ravana voicing dialogues in his signature villainous voice, warning us about the harms of using plastic.

As you can see in the picture, the effigy also sports a board saying 'Say No To Plastic'. It is noteworthy that many people patiently waited to understand what the creative campaign was all about, while several clicked pictures.