In a major milestone for Uttar Pradesh’s startup ecosystem, Promom, a maternal and baby care brand founded by Lucknowites, has raised ₹30 crore in its first institutional funding round from consumer-focused venture capital firm Fireside Ventures. The fresh capital will be used to expand the company’s product portfolio, strengthen distribution, and make its offerings more accessible to mothers across India.
Founded with the vision of bridging the gap between expensive international brands and inconsistent local alternatives, Promom develops affordable, high-quality products for mothers and babies. The company works closely with mothers, doctors, and lactation consultants to design products that address real parenting needs, while continuously refining them through customer feedback.
Fresh Capital, Bigger Ambitions
The investment marks an important vote of confidence from Fireside Ventures, one of India’s leading consumer-focused venture capital firms known for backing several successful D2C brands. With the fresh funding, Promom plans to introduce new products, deepen its market presence, and strengthen its distribution network across the country.
A Milestone for Lucknow’s Startup Ecosystem
For Lucknow’s growing entrepreneurial ecosystem, the funding is another proud moment, highlighting the city’s ability to produce startups with national potential. As Promom enters its next phase of growth, the success story serves as an inspiration for aspiring founders from Uttar Pradesh looking to build impactful consumer brands.
With maternal and baby care emerging as one of India’s fastest-growing consumer categories, Promom’s latest fundraise positions the startup to scale its mission of delivering trusted, affordable products for mothers and newborns nationwide.
